Lydia Ainsworth


Amsterdam based designer born and raised by the Dorset coast in the UK.  

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Treatwell ‘Mothers’


A Mother’s day campaign to celebrate mothers and promote a different kind of gifting. We wanted to create a non-typical approach by literally hitting away stereotypical mundane gifts. An illustrated story of a disappointed mother showing what she really wanted was a gift from Treatwell.

Concept, art direction,
illustration, animation +
marketing design


In collaboration with Tatiana Ribeiro